Updated: Jan 8
Toronto and Montreal, alone, has thousands of digital marketing agencies offering a variety of services with different specialties. You are already feeling overwhelmed by the amount of work that you have to do, at the same time making sure your business is running smoothly. How do you decide on which digital marketing agency will benefit you? What does the pricing even mean? Is it worth it? We are here to help answer those questions that you might be having by highlighting 5 benefits of hiring a digital marketing agency.
Some businesses may decide to have an in-house marketing team, whilst others choose to outsource their digital marketing services for maximum impact. Digital marketing agencies, such as TOMO Digital, have flexibility and are not tied down by any particular industry, business, or size - they can adapt to businesses based on their needs and goals and make sure they have the best marketing strategy in place to enhance their engagement and success.
1. Up-to-date with the latest trends
Hiring a digital marketing agency relieves you of the headache of catching up with the latest digital trends and making sure your content is up-to-date with any new SEO tools, new social media platforms and what your audience might be searching for. You will get ahead of all your competitors by making sure your information is updated to suit the current modern trends. Our services such as content marketing, social media management provides unique and modern interpretation of your product/service so that you can stay ahead of the curve.
2. Cut down on overall costs
Save on costs over time by outsourcing your digital marketing needs to an agency. Since agencies are independent contractors, you cut the recurring cost of having to pay full-time employees their health care, benefits, salaries and more. Plus, save on having to pay payroll taxes. Most reputable agencies have the essential digital marketing tools to make sure you get the best service, without you having to spend a large one-time fee or subscribe to these tools that can cost between $50-300/month.
3. Meet Deadlines
Skip the feeling of stress and urgency by having a solid marketing strategy set in stone. You can leave the expertise to an agency to help set a guideline so that you never stray far from your digital marketing deadlines, which once again, helps you save on costs as well and avoid overtime work fees.
4. Expertise in the field
Learning about what digital marketing has to offer in your own time can be tedious and a waste of time if you are already working a full time job and trying to run your own business at the same time. Digital marketers are qualified and highly-skilled at their job. This is what they do for a living! Hiring a trustworthy and reputable agency can save you time in the long run to learn about it in your own time. Get the ROI that you are craving for in a shorter amount of time, and ensure that your business has room to grow. Furthermore, having a team such as TOMO Digital can give you a new creative perspective, to see "outside the box", imagination should not be restricted and at TOMO Digital, we promise to deliver the best marketing service to enhance your business.
5. Reliability and Accountability
By hiring professionals in the right digital marketing agency that works best for you, you can experience reliable service and accountability for your investments. You are able to call us when you have questions and discuss your strategy, knowing that your business is in good hands. A digital marketing agency should always be putting their clients first in mind, making sure that their business is at the height of success. They will make sure you are updated constantly with detailed reports on all your campaigns so that you understand what your return on investments are and where improvements can be made.
TOMO Digital is a digital marketing agency based in Toronto and Montreal. Check out our website to see the services that we offer and how we can take your business to the next level, or send us a message and get connected with one of our digital marketing managers.